Date Added: 18-02-2009

New Jersey-area summer camps get creative to heighten demand in a soft economic time for their private day camps, adventure programs and sleepaway camps.  Read the excerpt below.

The Times of Trenton - NJ.com - Trenton,NJ,USA

Tuesday, February 17, 2009

BY CHRISTINA JOHNSON

Newhouse News Service

When the days were still long and hot at Liberty Lake Day Camp in Mansfield last summer, director Andy Pritikin was already thinking ahead to the approaching economic winter.

Before the children had finished out their sessions, he was offering parents a steep discount to sign up their kids for summer 2009.

"I had the greatest number of early signups ever for my camp," said Pritikin, who is also a committee chair at the American Camp Association. "That said, we now are finding people dropping out at a much higher rate than before. But we're still ahead."

Read the entire article:

http://www.nj.com/news/times/regional/index.ssf?/base/news-16/123484711892780.xml&coll=5