January 2007 Newsletter

Welcome to the Newsletter -- your online Camp Directory news source!

In This Issue
  • News You Can Use
  • Upcoming Events
  • Product Spotlight
  • One Last Thing

  • News You Can Use

    Summer Camp Cancellation Insurance
    Summer camp cancellation insurance (also called reimbursement insurance) provides summer camp administrators with the opportunity to purchase a block of insurance and individually transfer it as an essential add-on to campers’ tuition fees . . . By Stephen Winbaum

    Don’t think about the rules!
    Since kids mostly know the rules, and yet they still have a tendency to disregard them, maybe we as the adults should do something different … Don’t think about the rules! Let’s instead think about our expectations. What do we want? – – Find out more from Camp Scholar, Scott Arizala.

    Frequently Asked Questions
    Many camps become prematurely bored with their own materials and find themselves reprinting, re-filming, and revising far too often. If you take the time and effort to create an enduring message about the significant value of the camp experience you offer, your color brochure, video, and much of your Web site should serve you well for five years or even longer — writes ACA marketing expert Steve Cony. Finds the Human Touch
    Even in 2007 as the world turns increasing toward digitalization, people want to talk to another human being at the end of the line. The human need for socializing and interacting is adverse to business’s increasing reliance on phone menus. Why can't we just get human? Read more by Stephen Winbaum.

    Upcoming Events

    Ontario Camping Association – 2007 Annual Conference
    The Ontario Camping Association will be holding its Annual Conference from February 8 to 11 at the Sheraton Parkway North in Richmond Hill, ON. Highlights include special keynote speakers, a camp director's workshop, and a highly-touted vendor’s area. This is the OCA's 75th year . . . an event not to be missed.

    ACA 2007 National Conference – “Widening the Circle”
    "Widening the Circle" challenges us to increase our capacity to bring the camp experience to people who are not yet "in the circle" and to rethink the role that camp can play in the community and the lives of all connected with it – Featured sponsor –

    Product Spotlight

    Circuitree Solutions
    CircuiTree Solutions, a technology division of Kanakuk Kamps, is offering its family of software management tools to the wider camp market for the first time. CircuiTree incorporates 12 years of operating experience and over 50 years of programming expertise in a suite of products to manage your camp’s day-to-day challenges. In addition to the standard camp management functions like real-time online registration, mass e-mailing and data exports, and extensive reporting capability, CircuiTree provides numerous powerful features.

    One Last Thing

    The Growth of Camp Scholar and How It Can Benefit You
    34 online Camp Scholar articles have been posted since its inception on January 7, 2005, and the number is steadily growing. Content translates into greater visibility, more keywords, and higher Search Engine Optimization for your summer camp website — by Stephen Winbaum

    Protect Your Campers
    Mediaplayer helps parents protect their investment by providing cancellation insurance in case their child cannot attend camp. Camp Directors who traditionally would lose that child's tuition are protected as well.

    Camp Directors can direct their campers to, signing up is simple and inexpensive.

    To learn more about how you can protect your camp and campers call us toll-free at 877-777-7738

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