October 2005 Newsletter

Welcome to the October 2005 issue of the Newsletter -- your online Camp Directory news source!

In This Issue
  • Rich-media marketing boosts camp traffic
  • News You Can Use
  • Upcoming Events
  • Product Spotlight
  • One Last Thing

  • News You Can Use

    New Trends at the Old Mess Hall
    The growing concern of obesity has become a focus at camps; a good diet for children is good business for camps where parents insist on quality. Camp directors should consider revamping their priorities now if they want nutritional changes in place for 2006.

    Adding Focus – Doing Your Own Market Research
    Does market research really apply to something as basic and as genuine as camp? The answer is yes — and no. When the product is the summer camp experience, you need as much input as possible so that you can continually evolve your offerings.

    Effective Fundraising for Non Profit Camps
    Think for a moment about what extra money could do for your camp. You could construct a new building, pay for a ropes course, fund a kitchen expansion, or fund outreach activities in the winter. The sky’s the limit — if only you had the cash.

    Upcoming Events

    World Youth and Student Travel Conference
    WYSTC is the established meeting place for professionals in youth and student travel and provides a global forum for authentic operators to develop high quality products and services for this fast-growing travel sector. WYSTC will be held October 10-16 in Toronto, Canada.

    ICF - Seventh International Camping Congress
    The 7th International Camping Congress is the latest in a grand tradition for the International Camping Fellowship. It assembles another stellar link of Congresses around its twin themes of Youth and Environment. This year’s ICC will be held October 12-16 in Mexico City, Mexico.

    ACA Texoma 2005 Fall Meeting
    2-day event includes Ice Cream Social, six hours of workshops and open forums, Keynote speaker, lunch and annual membership meeting. The ACA Texoma fall meeting will be held October 17-18 at Camp For All in Burton, Texas.

    ACA SoCal – Strategies for Partnering with Parents in a Nervous World
    Learn what the experts have to say about channeling parental anxiety into parental opportunity in today's world. Dr. Wendy Mogel and Bob Ditter MEd, LCSW, provide youth development professionals the tools to partner with parents. ACA SoCal will be held October 28 in Los Angeles, California.

    Product Spotlight

    Camp management the way you want it!
    Looking for easy and flexible software that can handle all aspects of your camp administration? EZ-CAMP2 can provide you the tools to manage your camp better, faster, and easier than ever before!

    • A complete solution for information management, financial management, registration, marketing and reporting.
    • Easily personalize mailing list, camper, staff and other screens and reports.
    • Special tools for e-mail marketing, online registration, and more.
    • Fully integrated accounting modules or QuickBooks™ integration.
    Please visit for our free demo CD and info packet, or call us at (800) 220-4111.

    One Last Thing

    What’s Your Sign?
    Your logo is your camp’s visual identity for anything and everything people see other than the facility itself. More than any single marketing tool, letter, or postcard — your logo is the consistent element that represents your camp.

    Rich-media marketing boosts camp traffic
    Mediaplayer now provides interactive, rich- media marketing solutions to deliver your camp's message in a unique way. Our Camp Media Player will create a greater demand for your camp and inspire campers and parents to contact you for more information!

    Sign up by October 30, 2005 and you will receive a 10% discount off the price of our Camp Media Player!

    Contact us 1-877-777-7738 for further details.

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