September 2007 Newsletter

Welcome to the Newsletter -- your online Camp Directory news source!

In This Issue
  • Must Do
  • News You Can Use
  • Upcoming Events
  • Product Spotlight
  • One Last Thing

  • Must Do

    Criminal Background Check a Must!
    No camp director should avoid performing a criminal background check on their staff or volunteers this season due to time or price. To make sure every camp is able to afford this, we have lowered our price to help camp directors protect themselves and their campers.

    News You Can Use

    Campsickness - The Post-Summer Blues
    Children come to realize that there are certain lessons to be learned at camp. But to gain maturity, they understand that camp is an opportunity to grow, and to carry that experience through the school year, until it's time for summer again – writes Stephen Winbaum.

    Find Your Niche!
    Your product — the summer camp experience you create for your campers — deserves distinctive marketing. The most basic strategy to insure distinctiveness in your marketing message is to determine and then stick to a Unique Selling Proposition (USP) — a niche, if you will — for your own particular brand of camp experience . . . writes summer camp marketing expert – Steve Cony.

    The Success Counselor
    The goal of counselors should not be to solve children’s problems, but rather to give them information and support to create themselves as their own solutions. In other words, we want to teach children to fish instead of just giving them a fish – comments Camp Scholar, Dr. Randall Grayson.

    Upcoming Events

    ACA Virginias Fall Conference
    Marketing expert, Steve Cony, of Communications Counselors, LLC will be the featured speaker at the ACA Virginias Fall Conference. Date and Location - October, 16, 2007 - W. E. Skelton 4-H Educational Center on Smith Mt. Lake, VA.

    Ben Appelbaum Day Camp Conference
    Saturday - October 20, 2007 - The American Camp Association - New York offers the Ben Appelbaum Day Camp Conference as a one day conference committed solely to the enhancement of Day Camps, their owners, directors, staff and campers.

    CCI/Canada Executive Leadership Institute
    Christian Camping International/Canada will present its Executive Leadership Institute at PioneerLodge, Sundre, AB - October 21-24, 2007. The Institute is designed as a professional development conference for directors, executive directors, board members and senior level camp and conference centre staff.

    Product Spotlight

    Get ready for one of the newest and most innovative programs for outdoor recreation camps and school programs with the launch of a new discount purchasing program for summer camps, outdoor recreation and school programs.

    Upside Over is an outdoor gear company specializing in providing the widest selection in kids technical outdoor gear and clothing.

    Our highly trained and experienced gear consultants are available to help you decide what items best fit your program at a reasonable price.

    One Last Thing

    But Words Can Never Hurt Me
    Using nonviolent language is not about being for or against war, organized sports, gangs, graphic movies, or video games. It is about being wide-awake to what your language conveys, and its positive or negative impact on your listeners. It is about making choices – writes experiential learning specialist, Faith Evans, M.ED.

    Protect Your Campers
    Mediaplayer helps parents protect their investment by providing cancellation insurance in case their child cannot attend camp. Camp Directors who traditionally would lose that child's tuition are protected as well.

    Camp Directors can direct their campers to, signing up is simple and inexpensive.

    To learn more about how you can protect your camp and campers call us toll-free at 877-777-7738

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